Marketing Tip #9: Activating Lost Buyers

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Most business owners lose buyers and do nothing to bring them back.

Now, of course, we lose buyers for all sorts of reasons; however, the fact remains that 30% of your disengaged buyers are likely to come back to you with the right strategy.

A strategy that you can completely systematize and automate month-after-month. And it’s simple.

Step 1: Identify those buyers who stopped doing business with you (for whatever reason) but should be doing business with you right now.

Step 2: Create a 3-part email series that recognizes that you haven’t seen them in a while and

Step 3: Make them an absolutely compelling and irresistible offer to bring them back.

Just by having an automated system for constantly bringing your lost or disengaged buyers back in the buying process reduces your attrition and will provide you with a massive boost to your bottom-line.

It’ll take you less than an hour to set up and provide you with a lifetime of benefits. If you’re ignoring this opportunity for your business, you’re leaving money on the table.

This is Charles Gaudet with Predictable Profits.

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